Add another tool to your marketing strategy by creating your Accessibility Statement.
Bring together information about your tourism property to help guests with accessibility needs.
Use your Travel For All Toolkit to bring together information about your property. You don’t need to think about what people need to know, we have done all of that work for you. Just follow the steps.
An Accessibility Statement is an important marketing tool. The information you include will help people who have mobility, sensory or communication limitations due to age, disability, accident or illness.
Photos and Video
Add images and video to show the details of your property. Along with the detailed information, this allows people to decide if your place is accessible for them.
Link to your detailed Accessibility Statement, hosted on Travel For All, from your website and marketing materials.
Travel For All Directory (coming in 2021!)
Travel For All is still new. As more tourism businesses come on board we will bring together all the Accessibility Statements into a directory and promote this to our community of travellers with accessibility needs. They will have the confidence to book with you based on the detailed information they see in your Accessibility Statement. We will bring customers to you.
If you come on board now you can secure our limited time lifetime pricing and you will never be asked to pay listing fees in the directory. Your Accessibility Statement and associated images (plus standard listing info) will continue to be hosted on Travel For All and will be included in the directory for no additional cost.
Commit to Inclusive Travel
Make a commitment to accessible and inclusive travel and proudly share your commitment in your marketing.
Use your website
Ensure accessibility information is easy to find. Link to your detailed Accessibility Statement and images. Feature accessibility in your menus.
Ask for help
Travel For All offers add-on services to assist with marketing your property and your Accessibility Statement.
Training for operators and staff in understanding disability and accessible tourism
What is accessible travel?
Accessible, or inclusive, travel is about equality. It is about everyone being welcomed as your guest.
This is about more than compliance, wheelchairs and dogs – all of which are very important. Accessibility is about facilities, information and attitude.
Provide training for your team so they understand more about disability and accessible travel. Allow your team to confidently welcome all guests.
Doing something about accessibility is good for your business
Huge market opportunity
While the available market is narrow, go deep with the market you have. Almost 20% of people have a disability. Many more people travel with them. Others have access needs due to age, accident or illness. You can't tell, just by looking at your guests, who needs what.
People need information to decide which places will work for them when travelling. No information means moving on to the next place in the search results.
Provide all guests with more information when they are planning their travel and they are more likely to choose you.
Not a large investment
No place is accessible to everyone. For most people, there will be one or two must-haves when they are searching for tourism accommodation, activities and events.
Our research shows that 67% of people cannot find the information they need when planning travel and 80% consider the helpfulness of staff as a key factor in accessibility.
You do not need to embark on a high budget program, just share more information about what exists at your property now.
A smart business decision
A commitment to accessibility gives you access to more of the market. The accessible tourism market is loyal and growing.
You will secure more bookings by extending your focus. Let more people know more about you and choose you when planning travel.
The right thing to do
Taking care of others and offering equal services to everyone is the right thing to do. Almost everyone will have someone in their life who will benefit from an easier way to find travel options that are accessible for them.
This may be a friend or family member with disability, ageing parents or grandparents, someone recovering from an accident who has limited mobility, or someone with a chronic illness that limits them in some way.
Accessible and inclusive travel is about equality. It is about doing the right thing to ensure everyone can easily find places to stay and things to do.
GET UP AND RUNNING FAST
Our Toolkit, training and help centre give you everything you need to succeed in the accessible tourism market
We will help you every step of the way
Once you decide to get started, here is what will happen
- Your account will be set up on Travel For All
- We will email you and show you what to do first
- Our Help Centre articles will show you exactly what to do, and in what order (including step-by-step videos)
- You will very soon have a brand new Accessibility Statement on Travel For All, that you can link to from your website, listing sites and anywhere else you like
- You will save time by having all the information you need to answer the enquiries you receive from people with specific needs
- You will get a good feeling from knowing you are doing the right thing to help many many people
- Your guests will be happier, knowing what to expect when they arrive
- Your property will appeal to a larger section of the available market. Get ready to welcome more guests!
We understand that buying something new, and a little different, can be a risk.
That is why we are taking on the risk for you.
If you join us at Travel For All, have a look around and then decide this isn't the right direction for your business, then let us know within 7 days of purchase.
We will refund your purchase and cancel your subscription.
Note: This guarantee does not apply if your Accessibility Statement has been created and published on Travel For All.