Boost Your Bookings
Reach 30% more of your target market
Discover how to reach 30% more of your target market and book more guests without spending more on marketing.
Travel For All has the tools to reach the 20-30% of your target market that you are not reaching with your current marketing mix.
How to reach more of your target market
Travel For All is here to help you attract more customers to your business.
Your business may be in tourism, hospitality, leisure, events or the arts.
Whatever market you focus on, there are a large number of people in that market that need more information from you before they can confidently book with you. These people have accessibility needs.
We know the information they need. We have done the hard work for you so all you need to do is complete a comprehensive checklist.
The Travel For All Accessibility Statement we create for you gives your guests the information they need.
Share your Accessibility Statement on your website and through all your marketing channels.
Note: we currently service the tourism sector. Services for hospitality, leisure, events and the arts are coming soon.
Click here to register your interest now.
Did you know?
People have accessibility needs due to age, disability, accident and illness. This may be temporary or permanent.
Travel For All gives you the tools to reach the 20-30% of your target market that you are currently not talking to in your marketing.
If these people find your business and don’t find the information they need to know, they will move on to the next business in the search results.
36%
49%
20%
What do your guests need to know?
The information that people need to know in advance generally relates to getting around your property, using facilities and communication.
Just a few examples are explained below.
Getting Around
Many people need to know more information about moving around your property to access all facilities.
For example: how far is the walk to their room, are there rest stops in the garden, number of stairs into public areas, alternative routes to avoid stairs. This may apply to people with injuries, chronic illness, reduced mobility and wheelchair users.
Communication
Being clear in your communication with customers is important, as is providing information in suitable formats for use with adaptive technology.
For example, including accessible menus on your website lets people plan ahead. This helps people with food intolerances and those with cognitive, vision and hearing impairments, amongst others.
Facilities
The facilities you provide may be perfectly accessible for many people, but they need to know some detail before booking with you.
For example, people may need to know: is the shower over the bath, are the aircon controls buttons tactile, is there a handrail at the pool steps, do the chairs in the restaurant have arms, what is the flooring like, does the tv have captions enabled.
How it Works
An Accessibility Statement is an important marketing tool for your business.
The Travel For All Accessibility Statement we create for you gives your guests the information they need to know so they can decide if your business will suit their needs. Without this information your potential guests will continue to scroll to the next option.
Sign Up
Document
Almost Done
We create your Accessibility Statement from the information you have provided.
Tell the World
FAQs
Getting Started
- help with booking and reservation enquiries
- promote on your social media channels
- link to on business cards, flyers and brochures
- reference in print and digital advertising
- give travellers the information they need no matter where they find you, by including a link on other directory listings
We get it. We know money is tight, which is why we have made the prices as low as possible.
We have options for businesses of all sizes.
No.
If you join now you pay for a lifetime of access to the Travel For All Accessibility Statement service.
Even if we change our pricing structure at a later date, you will not be required to pay more.
You will only pay more if you choose to purchase additional services.
As more customers come on board we will create a directory of all the Accessibility Statements and promote this to our community of travellers with accessibility needs.
If you buy now, with the lifetime pricing, you will never be asked to pay listing fees in the directory. Your Accessibility Statement and associated images (plus standard listing info) will continue to be hosted on Travel For All and will be included in the directory for no additional cost.
We offer three payment methods that you can choose from at the checkout.
- Credit card (via Stripe)
- PayPal
- Invoice
Payment by invoice then requires that you transfer the funds to our bank account. Your services will be available to you following payment. This option is currently only available to Australian businesses.
Travel For All has been created to assist businesses in the tourism, hospitality, events, arts and leisure industries.
Currently, the Accessibility Statement service is available for businesses providing accommodation and activities in the tourism sector.
If you are interested and your business is in another tourism segment, or in hospitality, events, the arts or leisure, click on the link below to register your interest. We will be in touch as soon as we are ready for customers from your industry.
Click here to register your interest in creating an Accessibility Statement for your business.
Creating Your Accessibility Statement
Don't panic!
All we ask you to do is complete our checklists, which are editable PDF documents.
You then send them back to us along with the photos you have taken to accompany your Accessibility Statement. This is done via an online form.
We then do the rest and let you know once your Accessibility Statement has been published on Travel For All.
No, not at all.
We expect that many businesses will have some photos already that are used for a standard listing. You can send these to us to show in a slideshow at the top of your page.
For the Accessibility Statement, we ask that you take photos to illustrate the information you are sharing about your property. For example, show the bathrooms available to visitors and guests, show the parking area, show the entrance to your building. You are able to share as many images as you like in relation to the accessibility of your property.
Of course this will depend on the type and size of your business.
You will find that you can complete a large part of the checklists at your desk, based on everything you know about your business. You then need to walk around the property to take photos (and video if you like), and take some key measurements.
For small businesses, for example a boutique hotel , B&B or restaurant, allocate a couple of hours to do everything well.
We know the time investment will be worth it for you. All marketing takes some time and energy, and this is no different.
Why do this?
Your Accessibility Statement is valuable and can be used to make your marketing and communications stand out. You can share your Accessibility Statement link, or the accessibility detail PDF to:
- help with booking and reservation enquiries
- promote on your social media channels
- link to on business cards, flyers and brochures
- reference in print and digital advertising
- give travellers the information they need no matter where they find you, by including a link on other directory listings
Your Accessibility Statement hosted on Travel For All includes the facility for travellers to leave reviews. This provides a central place for reviews and feedback on accessibility and inclusive travel.
How do you handle enquiries at the moment about accessibility?
Does every staff member know every piece of information and able to help every traveller with all the answers?
For most businesses, that is unlikely. Especially considering the need to employ casual staff in busy periods.
To best answer questions, you need to document and prepare your accessibility information and have it available for all enquiries.
Create your Accessibility Statement on Travel For All and having a full accessibility statement readily available will ensure no mistakes are made in what people are told.
This eliminates problems when guests arrive as they will know what to expect.
Adding "enquire about accessibility" on your website or marketing channels means that many people simply won’t bother, they don’t want to spend the time and go through the hassle. They will just move on and book somewhere else.
Making a commitment to accessibility by using Travel For All, will make you stand out.
Minimum access standards do not guarantee accessibility.
Read a summary here of some of the issues, including a link to a more detailed article.
At Travel For All our philosophy extends beyond compliance. It also extends to people who will never be considered under regulations.
We are looking at anyone with accessibility needs, whether due to age, disability, accident or illness. It may be temporary or permanent. There may be just one thing they need in place to be able to visit you, or they may have a range of access needs. Their limitations may be mobility, sensory or communication.
We also believe that the term "fully accessible" is meaningless. Accessible to who? Everyone with accessibility needs is different and has specific needs. You are unlikely to find any place that is fully accessible to everyone.
Guarantee
We understand that buying something new, and a little different, can be a risk.
That is why we are taking on the risk for you.
If you join us at Travel For All, have a look around and then decide this isn’t the right direction for your business, then let us know within 7 days of purchase.
We will refund your purchase, no questions asked.
Note: This guarantee does not apply if you have already sent us your completed checklists and photos for the creation of your Accessibility Statement.
Start now to reach more customers
Start today and give more people a reason to choose your business.